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TFOD Report on imm cologne and LivingKitchen 2015 - stupendous success of the trade-fair duo

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on February 19, 2015 at 02:27 PM

On Sunday 25th January 2015, the highly successful, week-long imm cologne and LivingKitchen came to a close. The event saw a significant increase in the number of visitors from abroad; as 146,000 visitors from 138 countries came to the Cologne exhibition grounds, among them 102,000 industry visitors (99,000 in 2013) from the national and international trade! Besides offering excellent business opportunities for the participants, the international interior design fair also sets up decor trends for the year ahead!

© Courtesy of imm2015 - pure - halle 11.1

Gerald Böse, President and Chief Executive Officer of Koelnmesse GmbH, considers this statistical data as a fair indication that the trade has accepted this event as an excellent marketing tool. “These figures prove that the international appeal of the two events in Cologne has grown even more and that the fair duo is, without a doubt, the most important platform for the domestic as well as the international market”. Dirk-Uwe Klaas, Managing Director of the Federal Association of the German Furniture Industry concurs with this. “We already had very high expectations of the fair and even they were exceeded. We are happy about the increase in national and international industry visitors and are starting the 2015 furniture year very optimistically.” Hans Strothoff, President of the Federal Association of German Furniture, Kitchens and Furnishing Retailers believes that the fair exceeded retailers’ expectations.

“The excellent levels of visitor attendance from abroad meant we were able to strengthen our exhibitors’ export businesses. Italian companies, for instance, did some very good business here in Cologne with German retailers as well as with those from abroad”, says Katharina C. Hamma, Chief Operating Officer of Koelnmesse GmbH. 44,000 consumers took advantage of the open days to find out about the trends for the coming season.

In January 2016, from 18th to 24th - imm cologne will be hosted singularly; with LivingKitchens teaming up with imm cologne once again in Jan 2017.

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